February 3, 2011

Which Horsey Looks Embarrassed To Be In This Catalog

Seems like the horsey with the goofy "Mane Sox" is hanging his head in shame while his bros up top are proudly being photographed for their close up. 
horsey_final.jpg


catalog
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January 15, 2011

Can You Manage Being Frozen?

I wonder how Kurt Vonnegut feels now that he's been brought back to life and made the manager of frozen foods in a local Shop Rite?
kurt_vonnegut_frozen.jpg

groceries, supermarkets
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January 13, 2011

Really, How Good Can This Blow Dryer Be?

This dryer must do a such a excellent job blowing...why it's the ultimate turn on!
ultimate_nonsense.jpg

posters, sex
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January 10, 2011

Sometimes the Smallest Headline is the Most Important Information

Forget about the weather, which is the main reason anyone would go to weather.com.  Ignore the competing graphics bubbling around on this page...TruPoint beta, the banner for Weather Channel's NEW PRIME TIME and the ad on the right about mortgages...it's all about
THE COAT THAT SAVED THE CHIHUAHUA FROM THE OWL.
2011_coatSavesChihuahuaFromOwl_Snip2.jpg

Wasn't that in the Chronicles of Narnia? 

banners, layout
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January 2, 2011

How Did This Product Get Its Awesome Name??

What the hell is this?  Awesome just isn't good enough anymore.  We need more awesome-er words.  Words that begin with different letters...letters that jump and grab at your tongue.  Letters associated with mucous (SNOT), loud nasal inhalation (SNORT) and involuntary nasal exhalation usually with mucous (SNEEZE).  Yeah...SNAW-SOME!!!

Snaw_Somes_shit.jpg

branding, metaphor on a limb, pet food
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December 29, 2010

When The Relationship Is Meaningless, Give The Gift Of Meaninglessness

Give the gift that has a very slim chance to keep on giving...

lottoCard_holiday.jpg

holidays, posters, taglines
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December 26, 2010

This Is One Relieved Nutcracker

Finally....the stockings were thrown in the trash with the rest
The Xmas rhymes deleted from hard drives with zest....
ENOUGH!
Here...from the day after Christmas....
delete_nutrackerDed.JPG

holidays, visual merchandising
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December 21, 2010

Steal The Present!

From the windows of Banana Republic, comes this imperative sentence...remember those?  The subject is YOU! 

bananaRepublic_rev.JPG

Meaning, YOU shmuck, LOVE THE THING THAT SOMEONE GAVE YOU NO MATTER WHAT YOU THINK OF IT EVEN IF YOU HATE IT AND WILL RETURN IT OR BURN IT OR MAKE FUN OF IT AS SOON AS YOUR FRIEND LEAVES! Get it!?!





taglines, window displays
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December 20, 2010

What's Gonna Happen? I Might Actually Get What I Want For Once??

Kenneth Cole warns us.  But why do I have to be careful?  What, someone's gonna give me something I really want?!?  Yeah, right!
Maybe you should be careful what you say to me!  What if I don't wish for your $498 embossed leather duffle with gunmetal grey brushed hardware?!!?  You're outta' business!  You want me to wish for that?!?  Just a thought....
kennethCole_holiday3_hero.JPG

holidays, taglines, visual merchandising, window displays
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December 17, 2010

Give UP Already!

Continuing the  * G I V I N G * theme, which is really marketing's way of saying:

B U Y !!   B L O W    M O N E Y !!  ...  Crate & Barrel gives us (there's that word again) this. 

givejolly.jpg

"Give Jolly" is almost like just mashing up two seasonal words without really making sense.  Like saying, "Ho Sleigh Jolly Bells Tree Presents."

givehost.jpg


"Give the host."  Hmm....they're not getting all religious on us and saying THAT kinda host.  No way!

holidays, visual merchandising, window displays
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This site is a creation of Lee Sachs and Cool Pillows, Inc. Yes, that's me, Lee Sachs (aka, coolpillows). If you have questions, comments, concerns, combustion or cartloads of other words that begin with "c," "k" or "q" please feel free to email me at lee DOT sachs at symbol gmail DOT com. (you can figure out what i'm trying to say there, right?)

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