Geico spends $837 billion a year on advertising. They've got the Caveman which was funny for about 10 minutes, then I hated it. They've got the gecko which was never funny and I hated it from the start. And now they have this pile of money with eyes which makes me hate them even more.
Let's review: If a lot of people hate your product mascot, that's not good. Advertisers love to point out that Mr. Whipple and the Verizon "Can You Hear Me Now" guy sell product, but that's because they spent gazillions flooding the airwaves with those clowns. That's like saying an annoying pop song must
be good because people can't get it out of their heads. (Who Let The Dogs Out?! Macarena?! Barry Manilow?? HURL!)
Lastly, this isn't a character? This is a pile o' money with
plastic eyes. It doesn't even have a nose or a mouth. You call this a mouth?!