April 13, 2013
Did Queen Elizabeth Knight This Guy In A Blackout?
I guess once you make Mick Jagger a knight, then it's a slippery slope to Sir Grout.
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Recent Posts
April 11, 2013
Don't Get Confused By Confusing Taglines! Get Confused Today
Two things going on here ... all wrong.
The headline of "Don't Get Swept By A Chimney Sweep!" seems to be saying, "Don't call me if you need a chimney sweep, because I'm a chimney sweep."
I also think that whole clip-art, gold-metal, rubbery-looking guy on a ladder is just, uh, rubbery-looking and not very human. Not at ALL human. Maybe that's the chimney sweep you're not supposed to call. I'm just confused.
April 7, 2013
Someone Call Doc(tor) Maarten...This Guy Is Being Raped
He doesn't look to happy about her being on top. And she doesn't look to happy about being photographed. Aren't these people paid good money to be in these ads? Lighten up children!
I think they're selling shoes. Or something.
April 4, 2013
The Crazy Sports Kids Play These Days!
Going clockwise from the center, we have here for sports camp Girls Lacrosse, Boys Basketball, Girls Basketball, Boys Baseball, Boys Lacrosse, and, uh, Boys Divining Rods With Large Thick Red Ropes.
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Maybe that's Girls Divining Rods?
March 27, 2013
Sometimes Marketing Madness Is Just Madness
This comes from a contributor (my brother Brad Sachs). He had to point out that the reference to "Madness" refers to "schedule that vasectomy...before the basketball finals...." Uhh...madness is right.
I'm surprised they didn't extend the analogy somehow mixing up 'brackets' with 'tubes tying' or something. All I can say is...wow.
March 26, 2013
You Do Whatever
We Do Shoe. Do shoe do. See shoe shop. Shop shoe shop.
See Copywriter strain brain. Strain brain, strain. See stupid copy. Sloppy stupid copy. Sloppy copy, strain brain, stupid shoe.
March 20, 2013
Small Ad, Big Pizza, Tiny Sliders
Isn't a "slider" supposed to be small? Isn't an iPhone kinda small too? Isn't it stupid to have "Big Pizza Sliders" on a tiny iPhone screen even though sliders are supposed to be small?
BTW, here's what an actual pizza slider image looks like enlarged 8X!
March 18, 2013
Anti-Advertising Is Still Advertising
This might not make sense for the non Gen-Y or Gen-whatever-letter-they're-using so I've translated below.
What they're trying to say here is:
WE'RE SO COOL. WE'RE SO COOL. WE'RE SO COOL. WE'RE SO COOL. WE DON'T NEED TO ADVERTISE. YES WE DO. THIS IS ADVERTISING. BUT WE'RE SO COOL THIS ISN'T ADVERTISING. WE'RE SO COOL.
March 12, 2013
Sometimes You Don't Need A Logo and A "Brand"
I can do without the "Light and Foamy" on this public bathroom soap dispenser. 
March 10, 2013
The Cheese Would Melt On Reentry Anyway
"Don't worry! That flaming ball in the sky is just a big wedge of parmesan cheese."
"Oh...whew I thought for a --- WAIT!!!! WHAT?!?!? A WEDGE OF CHEESE FALLING FROM THE SKY?!? It's, it's....<cue horror movie music>
PARMAGEDDON!!!"
Yeah, we know it's so tempting to rhyme/mashup up parmesan with armegeddon, but don't forget...IT MAKES NO SENSE WHATSOEVER!