August 31, 2010
Marketing Madness knows no religious boundaries
Another fun cartoon-y character to get the kids interested in the product. Same eyes, white glove hand, upbeat, happy faced fella. Gotta hand it to the designer, who had some fun with the Jewish star motif and managed to make it look like the guy has something of a beard. Could this be the first Cartoon Kosher Product Mascot?
They seem to have the right idea here and even used a top hat so as not to look like every Chasidic man in the world.
There's just one thing: where have I seen yellow Jewish stars before......??