Another fun cartoon-y character to get the kids interested in the product.  Same eyes, white glove hand, upbeat, happy faced fella.  Gotta hand it to the designer, who had some fun with the Jewish star motif and managed to make it look like the guy has something of a beard.  Could this be the first Cartoon Kosher Product Mascot?  

They seem to have the right idea here and even used a top hat so as not to look like every Chasidic man in the world. 

There's just one thing: where have I seen yellow Jewish stars before......??

food, packaging
Posted by lee sachs at 5:16 PM | Permalink | Comments (0) | TrackBacks (0)

Coca Cola spends more on advertising and marketing than the combined economies of the U.K., France and Lithuania. They should be able to crank out some pretty high-end graphics and labels, right?  Well, this Cherry Coke label must've been really cheap.

You've got some cherries, okay and some sort of vague sky / skyline motif.  But what the hell city is this?  This looks like an abandoned industrial park after nuclear holocaust, complete with an unnatural purple sky...and while we're at it...giant cherries falling from above.
 

Lastly, an odd design on one building has a weird inkblot feeling...am I seeing a scarab?  Was this in the Rohrschach tests?  Is that a mandrill??

food, graphic design, packaging
Posted by lee sachs at 10:46 PM | Permalink | Comments (1) | TrackBacks (0)

I wonder if in 1436 at the dedication ceremony of the Duomo in Florence,  Renaissance architect Filippo Brunelleschi declared, "And someday this great cathedral will come to be associated with the finest flavored non-dairy coffee creamers in the world!"

branding, copy for copy's sake
Posted by lee sachs at 1:33 AM | Permalink | Comments (0) | TrackBacks (0)

It was just the dropdown menu of salutation choices for a simple subscription form of "Creativity" magazine would ya' believe.  What is the value in collecting this level of information for a magazine primarily going to ad industry wonks who most likely were never lieutenants, judges or archbishops? 

magazine, online forms, publishing
Posted by lee sachs at 11:55 PM | Permalink | Comments (0) | TrackBacks (0)

Bearded guy gets the hoodie...and the clipboard!  Lucky...Nyah nyah!

catalog
Posted by lee sachs at 12:01 AM | Permalink | Comments (0) | TrackBacks (0)

Here we are on the website of coolest agency east of the Mississippi.  How do we know they're cool?  Just look at this stock photo practically frosted with coolness!!  You got buttoned-down blonde in the background, ready to ice you with her stare.  You got black-belt-in-coolness-geek also in  background on fire with coolness.  And up front, reprezentin jacket-and-tie coolness, you have George Clooney's little brother Cliffy Clooney, all swivel-chair-head-of-the-conference-table cool.  I wanna work there.   I have to work there!

agencies, consulting, stock photos
Posted by lee sachs at 6:13 PM | Permalink | Comments (1) | TrackBacks (0)