So our local A&P proudly displays a wrinkled vinyl sign that seems to be declaring some kind of "saving event."

Folks, when you're doing the wordplay thing, try to make sure the new word makes just a little bit of sense. Marketing fell all over themselves trying to morph the word spectacular into the color of the whole campaign "red" and came up with..."Red-tacular?" That is red-iculous and a spectombular waste of a marketutidinous umbiculousness. Uhh...yeah.


Folks, when you're doing the wordplay thing, try to make sure the new word makes just a little bit of sense. Marketing fell all over themselves trying to morph the word spectacular into the color of the whole campaign "red" and came up with..."Red-tacular?" That is red-iculous and a spectombular waste of a marketutidinous umbiculousness. Uhh...yeah.

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