Since people can no longer be forced to watch commercials, advertisers have found tons of new places to shove messaging under our noses...or feet. At the supermarket, this little vinyl mat informs us that the Mission tortilla wraps are now over by the bread department. (I really hadn't been following their progress through the aisles, but thanks guys.)
But what is "here?" Is here there? Where the bread is? Or is here on the floor where I roll cart and wipe my feet? Or is here, in the photo, where the illusion of the tortilla wrap really is. Is. Depending what your definition of "here" is...here.
But what is "here?" Is here there? Where the bread is? Or is here on the floor where I roll cart and wipe my feet? Or is here, in the photo, where the illusion of the tortilla wrap really is. Is. Depending what your definition of "here" is...here.
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